LUME THC-infused seltzer


With the launch of Lume’s THC-infused seltzer, it was obviously the perfect new summer drink.

We encouraged fans to swap their booze-filled summers for one that was more meaningful and memorable.

Swap your summer

 

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#Seizethedaytime social posts

Forget nighttime activities. The summer is for seizing the daytime.

Lume encouraged fans with social challenges that got them doing something different with their time.